Studio DEMO: Bootlegging as Language

June 5, 20253:30–4 PMWSA, 180 Maiden Lane, New York, NY 10038

Available for all via livestream, Studio DEMO is a broadcast hub featuring NEW INC's wider creative community. Broadcasts take many forms, including talks, demonstrations, couch conversations, panel discussions, DJ sets, and more.

From counterfeit to bootlegging, Ben Schwartz and Shanzhai Lyric's conversation will explore the evolution of sampling and borrowing within music, fashion, and design. Schwartz is the author of Unlicensed: Bootlegging as Creative Practice, an interview-based book on how sampling has evolved into both a unique aesthetic and a refined language—and how it now influences everything from record labels to publishing industries and beyond. Shanzhai Lyric is a research initiative sparked by Ming Lin and Alex Tatarsky and produces an ever-growing archive of "poetry-garments."

Studio DEMO sessions do not require tickets; seating is first come, first served.