Lauren Wong

Lauren (she/her) is an experienced brand strategist that helps founders and teams launch new brands. She is the Co-Founder and Strategy Director of Super Keen, a two-woman independent brand studio based in NYC.

Lauren has worked with big global brands like Samsung and Impossible Foods as well as founder-led startups like Artiphon, Oura, Tonal, and Zed. Before Super Keen, Lauren built strategy at Character (a brand studio), Lippincott (a brand + innovation company), and 72andSunny (an ad agency). She has also taught design research at Parsons School of Design and mentors portfolio companies for VCs like Google Ventures.